Consumer Brand | Early Stage R+D Innovation

CONSUMER BRANDS

Focused on all Types of Innovation, Connected with Consumers at all Stages.

You’re under pressure to consistently create products that connect with consumers, spanning the matrix that drives purchase and loyalty behavior, accounting for incentive, convenience, choice, peripheral advances and rapidly shifting needs.

With MAT Studios you can fuel future consumer brand success with an ecosystem that drives your early stage R+D Innovation forward, spanning iterative, disruptive and transformational approaches. Make your brands the most agile and consumer-focused, driving demand at all times.

Internal Complexity Limits Innovation Performance

Consumer Brand relevance and resonance is connected with with constantly shifting consumer demand and the forces that drive it. To stay relevant, brands must be in-tune with their customers, competitors, cultural, economic and market trends, while retaining their own uniqueness.

Innovation ecosystem with a constant finger on the consumer pulse.

The best people to tell you what they want from a product are those who will use them. An agile, responsive ecosystem that connects with consumers and fuels a consistent pipeline of targeted product development drives short, medium and long-term success.

Rapidly connecting the dots between insight, data, ideation and business case.

Working with a range of internal stakeholders, partners and external agencies to develop individual ideas means technical bottlenecks and endless meetings, alongside major overheads. You need a faster way to drive early stage innovation and make the case to the business to invest in the best ideas and get them to market.

Build Innovation Pipelines That Create More Success, Faster

With MAT Studios, everything from internal collaboration to the right services that create, develop and deliver are taken care of.

Speed up from idea to business case.

It’s simple to drive an agile, adaptive innovation pipeline with MAT Studios, using any of our services or building your ecosystem with a value-added MAT Innovation Catalyst™ subscription.

Enable collaboration internally and with your target audience.

Insight, idea, validation, iteration. Save time and money with a proven approach adapted for your business that enables you to discover, imagine, create, curate and win.

Understand quickly what works (and what doesn't).

A range of intelligent, developed and insight-fueled tools take the guesswork out of early stage innovation. Easily create consistent pipelines that will launch tomorrow, starting today.